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Artificial Intelligence words are seen in this illustration taken March 31, 2023. Dado Ruvic/Illustration
Artificial Intelligence words are seen in this illustration taken March 31, 2023. Dado Ruvic/Illustration
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Adobe, others join White House's voluntary commitments on AI

September 12th, 2023 | 10:10 AM SECTORS Sustainability 1

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By Diane Bartz

Adobe (ADBE.O), IBM (IBM.N), Nvidia (NVDA.O) and five other firms have signed President Joe Biden's voluntary commitments governing artificial intelligence, which requires steps such as watermarking AI-generated content, the White House said.

The original commitments, which were announced in July, were aimed at ensuring that AI's considerable power was not used for destructive purposes. Google, OpenAI and OpenAI partner Microsoft (MSFT.O) signed onto the commitments in July.

"The president has been clear: harness the benefits of AI, manage the risks, and move fast – very fast," White House chief of staff Jeff Zients said in a statement. "And we are doing just that by partnering with the private sector and pulling every lever we have to get this done."

The other five companies signing on to the commitments are Palantir (PLTR.N), Stability, Salesforce (CRM.N), Scale and Cohere.

The step is seen as a stopgap given that Congress has held discussions on potential AI legislation but little has been introduced and nothing significant has become law.

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