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A waiter pours Stella Artois draught beer at a pub in Mumbai, India, October 20, 2018. Danish Siddiqui
A waiter pours Stella Artois draught beer at a pub in Mumbai, India, October 20, 2018. Danish Siddiqui
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Budweiser-maker AB InBev beats on profit, revenue with World Cup assist

July 30th, 2026 | 05:16 AM BUSINESS Retail & Consumer 2

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By Reuters

Top brewer Anheuser-Busch InBev (ABI.BR) reported forecast-beating revenue, profit and volumes in the second quarter on Thursday, boosted by higher demand in markets across the Americas and from the ​soccer World Cup.

The largest beer maker by market value posted a 5.8% ​rise in organic operating profit, higher than the 4.6% growth expected by ⁠analysts in a company-compiled consensus.

The result marked another period of strong performance for AB ​InBev in 2026, a year in which investors hoped the world's major brewers would ​enjoy a rebound after a difficult 2025.

The company, which makes Budweiser beer, also grew volumes by 0.9%, marking the second consecutive quarter of growth after years of declines.

Industry-wide, brewers' efforts to grow sales have ​faced repeated setbacks ranging from pressure on consumer incomes and geopolitical turbulence to poor ​weather.

AB InBev said key global brands such as Corona, Stella Artois and Michelob Ultra logged 17%, ‌19% and ⁠21% growth in revenue outside their home markets, including a boost from the recent World Cup. The brewer was a top global sponsor.

"The momentum of our business continued in Q226," the company said in a statement.

AMERICAS DRIVE GROWTH

Beer volumes hit record highs in ​the quarter in Mexico, ​Colombia, and Ecuador ⁠and returned to growth in Brazil, one of its largest markets, though analysts flagged it faced easier comparative numbers there.

In the United ​States, sales to retailers and wholesalers fell but AB InBev said ​it had ⁠outperformed the industry in a market where drinkers are cutting back or swapping beer for spirits or canned cocktails.

However, sales remained under pressure in China, where it has performed worse ⁠than ​rivals in an industry-wide downturn in demand.

Broader challenges such ​as shifting drinking habits, emerging threats like weight-loss drugs and competition from alternatives like cannabis cocktails have also ​weighed on annual profit growth.

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