A Ford logo is seen on the Ford Motor World headquarters in Dearborn, Michigan, U.S., March 12, 2025. Rebecca Cook Home Business Autos & Transportation Ford's new EV truck Fathom to be priced starting at about $28,000 August 6th, 2026 | 13:02 PM BUSINESS Autos & Transportation 1 Facebook Twitter Google+ LinkedIn Pinterest By Nora Eckert Ford Motor (F.N) said on Thursday that its upcoming midsize electric pickup truck would be priced starting at about $28,000 and named Fathom, as the Michigan automaker looks to offer an affordable model in a market full of pricey EVs.
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